River Cities School of Dental Assisting
The problem. The solution. The results.
River Cities School of Dental Assisting in Shreveport, LA offers small classes and individualized instruction for students wanting to get a new career as a dental assistant. It’s a really great school that helps students obtain his/her dental assisting license in only 10 weeks time.
A) No prior web presence
B) Low student enrollment
A) Build a website on top of a responsive framework so the website is easily viewed on all desktop and mobile devices.
B) Perform keyword research so see where the dental school could gain a competitive edge and start ranking for critical topics for organic search growth.
C) Implement Facebook chat widget to quickly capture inquiring students to deliver timely responses to critical questions and boost enrollment.
D) Build cornerstone blog post touching on important keywords.
E) Create new off-site online business directory listings to boost domain authority and page rankings.
A modern, responsive website supplemented with calls-to-action to maximize lead generation and conversions using keyword optimization techniques and quick forms of contact methods for maximum engagement.
The website saw an immediate spike in clicks and search impressions for some of the critical keywords mentioned above.